We are pleased to share that the Standards Manual bookstore is now open to the public. As part of our new design office, Order, in Greenpoint, the bookstore showcases not only our own publications, but also a hand-picked selection of new and vintage books from a variety of publishers, including Unit Editions, Phaidon, Taschen, Laurence King, and many more. Our collection focuses exclusively on graphic design titles, making us (we believe) the only graphic design bookstore in New York.

Recent press includes:
Design Milk
Architect’s Newspaper
Bedford + Bowery
Fast Co

Standards Manual bookstore is open Monday-Friday 10am–6pm; Saturday 12pm–6pm.

Learn more


We’re thrilled to announce our fourth title, The EPA Graphic Standards System reissue. Designed in 1977 by Ivan Chermayeff, Tom Geismar, and Steff Geissbuhler, the manual details a customized system created to unify the federal program’s communications across hundreds of offices. This manual beautifully encapsulates the role design has played in advancing federal programs for public good.

This facsimile reprint will include every page of the original EPA Graphic Standards System, as well as a foreword by designer Tom Geismar, a historical essay by Christopher Bonanos, and 48 photographs from the EPA-commissioned Documerica project. Each copy will be protected in a custom made slipcase, built from recycled board and blind embossed with the EPA logo.

The book is currently being available on Kickstarter and will start shipping October 2017.

On May 3, 2016, Strand bookstore in New York organized a talk between Richard Danne, designer of the NASA Standards Manual, and Pentagram partner Michael Bierut.

The sold out event was a fantastic insight into Danne’s creative process and the difficult time he had after the NASA “worm” logo was rescinded in 1992. 

If you were unable to make it to the event (or even if you were), you can now watch the full video here.

We’re very happy to announce our third title, a facsimile reprint of the The American Revolution Bicentennial symbol graphics standards manual.

The American Revolution Bicentennial (ARB) symbol was the logo for America’s 200th birthday, and a precursor to the NASA logo that Bruce Blackburn would design a couple of years later.

The long-forgotten manual is now available as a perfect facsimile of the original, wrapped in a black blind embossed dust jacket, and features a foreword by Bruce Blackburn and an essay by New York magazine’s Christopher Bonanos.

Check out the book and get more information here.

We’re on press in Minnesota for our next book.

Stay tuned for more information on this title which will be a slight departure in format for us. The prints are looking amazing and we’re super excited to share it with you.

Hint: Fourth of July…

We’re wrapping up the 2nd printing of the NASA and NYCTA book here in Verona, Italy. 

It’s a pleasure to work with such talented and detail orientated printers. It’s amazing to see the care that goes into each stage of the printing process, from the digital files to the finished sheets.